Posts by Sarah Marjoram

The food industry has gone through radical changes over the past few years. Consumers’ demand for healthy food is replacing the once popular (and profitable) sugary drinks and snacks.

Consumers are more and more conscious of their food choices. So why do grocery store aisles sometimes seem so scary and intimidating? It seems like every product is touting “insert current fad – free” and consumers are confused.

2019 is an exciting time for food and nutrition. As someone who follows both consumer and food trends closely, we are entering a time when the demand for convenience is FINALLY merging with the demand for healthy options.

Another FNCE is in the books. This year, our profession traveled to Washington, D.C., where I joined 11,000 of my colleagues in what could be considered the Super Bowl of dietitians. It is 4 long days jam-packed with education opportunities, networking events, brand exposure, and fun. It’s a whirlwind.

While the old adage for real estate was location, location, location, today’s mantra for marketing communications is content, content, content. It is essential to drawing people to your site, and it also plays a critical role in creating trust with your audience.

Boutique fitness studios are leading growth in the health club industry. The success of specialty fitness studios like Flywheel, Crossfit, Pure Barre, and Orange Theory Fitness is undeniable.

Back to school season is here! Parents are organizing, planning, and—most importantly—shopping as they set the stage for a successful year ahead.

What’s for dinner?” can be overwhelming and anxiety producing especially for someone short on time, lacking in kitchen skills, or averse to grocery shopping.